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Majority Of American Women's Stress Significantly Increased In Past Five Years

Armen Hareyan's picture

JOHNSON'S launches melt away stress body care line to Help Women Melt away daily tension and leading to better relaxation.

According to a new national survey conducted on behalf of JOHNSON'S, the skincare expert, a majority of U.S. women (57 percent) report that they have experienced a significant increase in stress over the past five years. Almost all women surveyed (91 percent) indicate that if they could find 10 minutes of free time daily to alleviate stress, it would improve the rest of their day, and one third say that one of their most effective ways to relieve stress is by receiving a lotion or oil massage. The release of the survey coincides with the launch of the new JOHNSON'S Melt Away Stress line of products, which were created in response to women's rising stress levels and the need for relaxing and calming products.

In the survey findings, when citing the reasons behind their stress, women overwhelmingly point to life occurrences such as buying their first homes (31 percent) and annual tax deadlines (20 percent) as being more stressful than getting married or preparing for the spring and summer bathing suit season.

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The poll also reveals that nearly a third of women (31 percent) look to the nation's National Security Advisor Condoleezza Rice as a real life role model for handling stress. When asked which female television characters handle stress the best, more than half of respondents pick actress America Ferrera, who plays Betty Suarez, the star of Ugly Betty, and Maura Tierney, who plays Dr. Abby Lockhart on ER.

While stress impacts women in many ways, 65 percent report that they experience tight muscles when they are stressed. Furthermore, 51 percent of women say that stress prevents them from looking their best and 24 percent experience dry, itchy skin as a result of stress. To help women reduce stress, JOHNSON'S has just introduced a new product line, which includes JOHNSON'S SOFTWASH Melt Away Stress 24 Hour Moisturizing Wash, JOHNSON'S SOFTLOTION Melt Away Stress Moisturizing Lotion and JOHNSON'S SOFTOIL Melt Away Stress Massaging Moisturizer. Like all of the JOHNSON'S products, the JOHNSON'S Melt Away Stress line moisturizes to restore skin to its original baby softness and smoothness. The line is now available at most food, drug and mass-market stores nationwide and each product has a suggested retail price of $4.99.

Unlike other products on the market, the benefits of the JOHNSON'S Melt Away Stress wash and lotion have been clinically studied and shown to: