Toxin-Free Pain Cream For Athletes
BioForce launched Myo-Med about a year ago and quickly positioned itself as a favorite with top athletes. Among those endorsing Myo-Med are 2007 NFL MVP Tom Brady, 2006 NFL MVP LaDainian Tomlinson, NFL superstar Willie McGinest, and WNBA MVP Lisa Leslie. Myo-Med also continues to receive accolades from distance runners and cyclists, contributing to its growth in the health and fitness retail channel.
"The wide appeal of Myo-Med, which extends beyond athletes to arthritis and fibromyalgia sufferers," said Wayne Beckstead, President of BioForce, Inc., "is our effectiveness combined with a 100% toxin-free product. People love not having to trade their long-term health for immediate relief. They also like the fact that Myo-Med is anti-inflammatory, which means it goes after the inflammation causing the pain rather than just masking the pain."
In addition to the NATA Annual Meeting, BioForce has laid out an aggressive schedule of expos and athletic events throughout this coming summer and fall where participants will be able to try the product. According to Beckstead, who believes the proof is in the pudding, those who try the product even once have given it overwhelming praise and adopted it as their favorite pain relief product.