Boomers Rate Their Spouses' Health
A recent survey of baby boomers revealed that their positive outlook on their own health and that of their spouses' may not sync up with reality. According to the survey conducted by Energizer Holdings, Inc. (NYSE: ENR), more than seven out of ten respondents (73 percent) rated their health - and the health of their spouse - as good or excellent.
However, according to the National Center for Health Statistics, half of Americans in the 55 to 64 age group have high blood pressure and two in five are obese.
This survey is part of Energizer's year-round "Live Healthy. KEEP GOING" campaign to educate baby boomers about better ways to live a healthy, active lifestyle - with some help from key battery-powered devices.
Additional survey findings include:
* Don't go changing, well, maybe just a little bit. When asked if they would change anything about their spouse's health habits, more than four out of ten wished their spouses would exercise more (48 percent); lose weight (41 percent); and eat healthier (41 percent).
* Low expectations or the look of love? When asked how their wife was aging, 39 percent of men said "better than expected"; women gave their husbands lower marks - only 30 percent thought their husbands were aging better than they expected. On the flip side, 18 percent of women responded their husband was aging worse than they expected; whereas only 11 percent of men gave their wife the "worse than expected" designation. Nearly half of all respondents (48 percent) thought their spouse was aging "as expected."
* If exercise only came in a pill. More than two thirds of respondents (68 percent) report taking vitamins or nutritional supplements to maintain a healthy lifestyle, but only one third (33 percent) admit to exercising regularly.
* Every step counts. Of those who exercise, 13 percent use a pedometer or mp3 player as an incentive to keep up with their exercise program.
* Exercise? I'd rather not. While a third of respondents (33 percent) found exercise energizing and a way to keep up during times of stress, a majority of respondents (66 percent) admitted they dislike exercise or find it to be a hassle.
To address key health issues and provide helpful ways to manage them, Energizer's "Live Healthy. KEEP GOING" program is teaming up with celebrity fitness guru and fellow boomer Denise Austin and working with respected physicians in their field to provide tips on heart health, diabetes management and hearing loss.
"It's evident that a majority of baby boomers are working to maintain their health through either diet or exercise, but we could all use a few pointers from experts like Denise to help bridge the gap to overall health and wellness," said Melinda Jordan, brand manager, Energizer Specialty Batteries.