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How to Eat a Chocolate Easter Bunny

Easter Bunny chocolate

While this may not be a matter of scientific urgency, it is interesting.


This time of year, bunnies are everywhere. Not only are they in my yard, eating my plants, they are on store shelves either as molded chocolate or colored marshmallow. So, what does a bunny have to do with Easter?

According to an article last year from Time Magazine, the exact origins are not exactly clear. Some sources suggest that the Easter bunny first arrived in American in the 1700s with German immigrants who settled in Pennsylvania. They told tale of an egg-laying hare called “Osterhase” or “Oschter Haws”. Children made nests to encourage the fabled rabbit to visit (the origin of today’s Easter basket filled with green grass, perhaps).

The bunny itself may symbolize fertility, while it’s eggs a sign of “new life.” Decorated eggs appear to date back to the 13th century where people celebrated being able to eat eggs again after abstaining during Lent.

Why do we eat candy for Easter?
Easter is the second best-selling candy holiday in America after Halloween. Chocolate eggs date back to the early 19th century while jelly beans are a more recent concoction, becoming a popular Easter tradition in the 1930s. Marshmallow Peeps began selling commercially in the 1950s.

But what about everyone’s favorite Easter treat – the chocolate bunny? Americans buy more than 60 million chocolate bunnies each year, according to SweetCityCandy.com.

Believe it or not, chocolate bunnies are a by-product of World War II cocoa rationing. Being hollow in the center and having a cute, compact shape allowed candy producers to use significantly fewer materials.

How to Eat a Chocolate Bunny
Obviously, there is no wrong way to eat a chocolate Easter bunny. But there was a study to find out the most preferred method.

Researchers polled more than 28,000 people online and found that 59% started with the ears and worked their way down. Only 4% started with the tail or feet.

While not exactly a comprehensive, double-blind scientific study, there is also some “research” as to clues about personality from how you eat your chocolate bunny (as published in Women’s Lifestyle Magazine):

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Ears First: Eating the ears first people are practical, organized and traditional. They value security and are extremely loyal. Their greatest weakness is impatience. They are honest and kind to a fault. Everyone loves them.

Tail First: Tails first eaters believe in taking the path less taken – not because they are innovators but because less people will see what they’re up to. They tend to be cautious and perhaps cunning (i.e. sneaky). So be careful where you put your trust.

Bite or Snap Off Its Head: Restless and independent, head snappers are always on the move. These ambitious go-getters like to get the heavy lifting out of the way first. Many have magnetic personalities and make friends easily.

Sniff It First: Cautious and deliberate, sniffers tend to have high standards and pay close attention to detail. They are very polite, courteous and self restrained because they worry that others will discover that they are all weirdos.

Lick It First: Lickers exude sensuality and flaunt it to their advantage. They are fun, vibrant and exciting. Everyone thinks they’re sexy. Most people don’t realize lickers lick their bunnies so that no one else will want any.

Smash It Into Pieces First: Bunny smashers are ambitious and filled with enthusiasm. They often have a “just do it” no-nonsense approach to life. People tend to stay out of their way because they know these folks are a bit unpredictable.

Paws First: Those who eat the paws first are kind, sympathetic and nurturing. They need to be constantly reassured they are loved. Feelings of insecurity are their greatest weakness and they tend to be afraid of being taken advantage of. They bite off the bunny’s paws because they’re afraid the bunny will run away.

Bite or Snap It In Half: These pessimists always approach life with the glass is half empty or the bunny is hollow way of thinking. Rather than confront the sad emptiness of a hollow bunny, rejoice at the ease in eating this chocolate delight (instead of gnawing on a thick brick of chocolate). These cynics make the rest of us realize how good we have it.

Journal Reference:
Kathleen Yaremchuk, Vigen Darian, Amy M. Williams. Seasonality of auricular amputations in rabbits. The Laryngoscope, 2017; 127 (4): 773 DOI: 10.1002/lary.26582

Additional References:

Photo Credit:
By Evan-Amos (Own work) [CC0], via Wikimedia Commons