Challenge Spreadable Butter Now Features life'sDHA

Armen Hareyan's picture
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Martek's life'sDHA is patented, vegetarian form of DHA omega-3 for brain, eye and heart health. It is now available to consumers in the new 15 oz. Challenge Spreadable Butter from Challenge Dairy Products, Inc. Challenge 15 oz. Spreadable Butter can be found in supermarkets throughout the Northwest.

Founded in 1911, Challenge Dairy Products, Inc., is a cooperative association responsible for the marketing and distribution of dairy products produced from over 600 large, family-owned dairies. Challenge Butter is the largest selling brand in the Western U.S. Challenge also markets Danish Creamery Butter, a strong brand in Southern California and the San Joaquin Valley.

"Challenge Spreadable Butter illustrates how Martek's life'sDHA can be added to food products that are already staples in many households," said Angela Tsetsis, vice president, commercial for Martek. "We're pleased to be working with Challenge Dairy to offer consumers healthier choices in products they use every day."

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About DHA

DHA (docosahexaenoic acid) omega-3 is a long-chain omega-3 fatty acid that serves as a primary building block for the brain and the eyes and supports brain, eye and cardiovascular health throughout life. There is a large and growing body of scientific evidence demonstrating that people of all ages, from infants to aging adults, benefit from an adequate supply of DHA omega-3 in their diets. Several recent scientific reviews have noted the importance of DHA omega-3 in proper brain and eye development and function, and there are large clinical studies underway to evaluate its role in decreasing the prevalence of certain neurological disorders.

About life'sDHA

Fish are often thought to be the only source of DHA omega-3. However, life'sDHA offers a trusted, vegetarian form of DHA that contains no oceanic pollutants and toxins. Fish are good sources of DHA because of the DHA-rich microalgae in their foodchain; life'sDHA is derived from microalgae and produced in an FDA-inspected facility from start to finish using a sustainable source that does not deplete ocean resources. life'sDHA is found in numerous foods, beverage and supplements for people of all ages. It is also the only source of DHA used in U.S. infant formula and is available in more than 90 percent of the formulas on the U.S. market.

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