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More Men Having Facelifts, Other Cosmetic Plastic Surgery


The number of men having facelifts increased 14 percent in 2010 compared with 2009, according to a report from the American Society of Plastic Surgeons (ASPS). The ASPS report also shows that men are undergoing an increasing number of other cosmetic plastic surgery procedures as well.

More men are choosing liposuction and breast reduction

Although women still tip the scales when it comes to who undergoes the most cosmetic plastic surgery procedures (91% of all procedures), men are joining the trend in growing numbers. The ASPS reports that cosmetic plastic surgery procedures in men rose 2 percent in 2010 compared to 2009, reflecting more than 1.1 million cosmetic surgery procedures, including both surgical and minimally invasive treatments.

The overall 2 percent increase does not represent the whole story, however, as the number of some procedures increased much more. Ear surgery (otoplasty), for example, rose 11 percent, while soft tissue fillers increased 10 percent, botulinum toxin type A (Botox®,Dysport®) increased 9 percent, and liposuction rose 7 percent.

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Rounding out the top 10 fastest growing male cosmetic plastic surgery procedures, by percentage increase, were breast reduction (6% increase), as well as eyelid surgery, dermabrasion, laser hair removal, and laser treatment of varicose veins (4% increase each).

Although these top 10 procedures were the fastest growing in terms of percentages, the list of the 10 most popular procedures men sought is somewhat different. In 2010, the top 5 surgical procedures in men were nose reshaping (64,000), eyelid surgery (31,000), liposuction (24,000), breast reduction (18,000), and hair transplantation (13,000).

The top 5 minimally invasive procedures men chose included botulinum toxin type A (337,000), laser hair removal (165,000), microdermabrasion (158,000), chemical peel (90,000), and soft tissue fillers (78,000). Soft tissue fillers include collagen, fat, calcium hydroxylapatite, hyaluronic acid, and others.

According to Stephen Baker, MD, an ASPS Member Surgeon who practices in Washington DC, celebrities and high-profile men are not necessarily the ones seeking plastic surgery. “Most of my patients are ‘men’s men,’ the kind of guy you might not think would have plastic surgery.” He noted that the increasing number of baby boomers is part of the new trend in male cosmetic plastic surgery.

American Society of Plastic Surgeons