Americans want government help for making healthy food choices
Americans say they want Uncle Sam to step in and help with making healthy food choices. A poll that included 1045 US adults; conducted by Food Minds LLC, finds that most Americans agree that good nutrition is up to the individual, but they could use some help when it comes to food labeling, education, motivation, and clear food facts.
“In light of all the recent attention around food labeling and nutrition guidance programs, we wanted to get a sense of what the consumer actually thought,” said Grant Prentice, FoodMinds’ director of Strategic Insights. “We heard clearly they believe things need to change – and that it makes sense for the government to lead that charge.”
What's on the minds of Americans is food labeling for one - eighty -six percent of those polled want calories and beneficial nutrients such as vitamin D or fiber clearly displayed on labels and up-front. Sixty four percent say if food contained warning labels they would consume less or shun unhealthy food altogether. Seventy-seven percent would like to see high calorie, low nutrient warnings on the front of food packages.
One of the less popular food claims for American consumers is vagueness such as "helps lose weight," or "helps build strong bones. Consumer want more - they would prefer more factual information about what's in their food - for instance "contains fiber", or "low fat".
More than half of consumers (58 percent) want the government to ban advertising unhealthy foods to children and young adults, and fifty percent want to be rewarded by their employers for healthy lifestyle practices - they also think co-workers who engage in unhealthy behaviors should be fined or pay more for benefits - something that is already imposed on individuals who smoke.
Americans also think the government should sponsor more educational programs that can help the sort out the good foods from the bad, suggested by seventy four percent of those surveyed.
Ninety three percent of Americans appreciate the Nutritional Food Panel labels on food, and 88 percent find nutritional information on the front of food packages helpful. Sixty five percent of Americans oppose taxing sodas and junk food. When it comes to more information about food and nutrition, most agreed they would like Uncle Sam's help.