Submitted by Armen Hareyan on Jun 14th, 2008
Lifeway Foods, makers of the nutritious, probiotic dairy beverage called kefir, announced today that they are now using milk that comes from cows not treated with hormones.
This 100% certified hormone free milk comes with a Farmers Pledge, which Lifeway will market on the labels of its products. This change came as a response to a growing demand for hormone and antibiotic milk by customers.
Julie Smolyansky, CEO said "We are pleased to now offer milk that is certified 100% hormone free to our growing customer base that has recently voiced demand for this type milk. Previously the milk we offered was hormone and antibiotic free, however, we now have a Farmer's Pledge that certifies the milk is hormone free. We think this added benefit will continue to help us reach a wider group of health conscious consumers."
Source:
Lifeway Foods, Inc. 