First Long-Term Care Insurance Guide For Financial Planners

Long Term Care Insurance

The fastest-growing source for long-term care insurance referrals according to a just-conducted national survey is financial planners. "Planners help millions of Americans plan for a secure retirement and they increasingly understand the importance of protecting plans from the devastating costs of health care or long-term care," says Jesse Slome, executive director of the American Association for Long-Term Care Insurance, the national professional organization.

"The typical financial planner who earns income by managing clients' assets faces a $10 million future risk for every 100 clients served as they start to draw off assets to pay for long-term care services," Slome notes. "Planners understand the risk but many have misconceptions regarding long-term care insurance protection."

To help long term care insurance professionals educate and establish strategic alliances with both fee-based and commission-based financial planners and investment advisors, the Association has published a new guide specifically on the relationship between long-term care and financial planning.

In addition to providing the latest industry information the guide contains a variety of simple charts to help address some of the planners biggest misconceptions about self-insuring, about the cost of waiting and being able to out-invest the cost of insurance.

The new brochure can be viewed on the American Association for Long-Term Care Insurance Website (www.AALTCI.org) or can be ordered by calling the Association at (818) 597-3227. Established in 1998, the American Association for Long-Term Care Insurance is the industry's professional trade organization representing the nation's leading long-term care insurance agents and brokers.